By Andy Frisk
September 9, 2009 - 14:41
Basically, Warner Bros. is reassuring the business world, as well as Disney's Marvel (wow, that's the first time I've typed that, feels a little weird), that they are ready, willing, and able to step up to the plate and compete with the Disney machine. DC Entertainment will coordinate the marketing, planning, and distributing of DC Comics' many popular and well recognized characters across all media, and not just print. It looks like popular characters like Superman (my personal all time favorite), Batman, Green Lantern, The Flash, and many others will get all of their comics, TV shows, and potential movies, coordinated with the power of Warner Bros. movie and TV marketing, planning, and distributing know how behind him. While Warner Bros. has produced some high quality DC Comics based superhero film, there never was a division or subsidiary company within Warner Bros. that was focused on developing superhero movies. With the creation of DC Entertainment Inc, there will be now.
|A history of DC Comics logos over the years.|
This is good news for DC fans, and I am personally excited to see what the new DC Entertainment Inc. is going to do with my favorite heroes of all time. With Disney still having to deal with the many different studios who own rights to different Marvel properties for development, and DC Entertainment Inc. already holding rights to ALL DC Comics characters, maybe we'll see that Superman vs. Batman, or Justice League movie sooner rather than later after Disney's Marvel (still weird) launches their planned Avengers film.