Will The Tiger Woods Affair Affect PGA Tour Golf Video Game?
By Hervé St-LouisJan 1, 2010 - 15:31
The Tiger Woods affair, concerning his extra marital relationships has already cost the most endorsed and well paid athlete in history the backing of major sponsors like Accenture and AT&T. But Woods’ image was also used tom sell video games for Electronic Arts. The title - Tiger Woods PGA Tour Golf is a popular one and used the athlete’s name, likeness and more to promote the game to video gamers.
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Woods profile in the video game world was as well known as Lara Croft, but with more potential as he was a real person and not a fictitious character. Sponsoring live athletes for video games may change in the future as they age, get into accident and other incident that can damage years of promotion and development for a video game developer. There is no words yet as to whether Electronic Arts will dump Tiger Woods. They are probably caught in an uncomfortable corner. One hand, they cannot stop the development of the any pending game as this would cost them millions of dollars in revenues. But at the same time releasing future game may cost them money as consumer fail to purchase the title. At best, they could downplay Tiger Woods’ participation in the game and highlight other golfers. If they do such a thing, it will force Electronic Arts to focus hard on developing consumers’ appetite for golf video games not sponsored by star athletes. That may be asking too much of the public.
Last Updated: Jan 7, 2012 - 7:41
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Ricky Nelson 1959 song: Traveling Man
I'm a travelin' man
I've made a lot of stops all over the world
And in every port I own the heart
Of at least one lovely girl
I've a pretty Senorita waiting for me
Down in old Mexico
If you're ever in Alaska stop and see
My cute little Eskimo
Oh my sweet Fraulein down in Berlin town
Makes my heart start to yearn
And my China doll down in old Hong Kong
Waits for my return
Pretty Polynesian baby over the sea
I remember the night
When we walked in the sands of the Waikiki
And I held you oh so tight
------ instrumental break ------
Oh my sweet Fraulein down in Berlin town
Makes my heart start to yearn
And my China doll down in old Hong Kong
Waits for my return
Pretty Polynesian baby over the sea
I remember the night
When we walked in the sands of the Waikiki
And I held you oh so tight
Oh, I'm a travelin' man
Yes, I'm a travelin' man
Oooooooops ---- Elin, did you hear my song????

