As
a novice comic book writer in the early 1970’s, Steve Englehart was thrilled to
work on some of Marvel’s most popular characters. In those days, creators
functioned under a “work for hire” business model, creating stories for fee,
which were then wholly owned by the publisher. As work for hire Englehart
eventually realized he wasn’t creating anything. Since the advent of company
royalties, introducing new supporting characters and ideas made him eligible to
share in the profits when his creations were featured in other media.
         
      
      
         
      
   
   
“If
I created more characters, I might be making more money,” he says. “On the
other hand, if I never created anything, I wouldn’t be getting screen credit
and royalties.”
Two
examples are Killowog and Guy Gardner, whom Englehart co-created with artist
Joe Staton. As a completely original creation, they both receive compensation
whenever Killowog is featured in films or video games. But Guy Gardner isn’t so
easily acknowledged.
Guy
Gardner was first featured in Green Lantern #59 (March 1968), written and drawn
by John Broome and Gil Kane, respectively. He made only a few subsequent
appearances until Englehart began writing Green Lantern in 1985. Englehart and
Staton’s character was far different, and has become much more successful.
However, the Powers That Be at DC Comics argue that Guy Gardner was originally
created by Broome and Kane. Engelhart and Staton’s response was that rather
than modify an existing character, they replaced him with someone completely
new. 
“And
as the Guy Gardner we all know becomes the Guy Gardner we all know, nobody
thinks about that Guy who got hit by a bus back in the day,” explains
Englehart.          
      
      
         
      
   
   
Nevertheless, DC Comics was adamant against acknowledging Englehart
and Staton as Guy Gardner’s creators.
Now,
thanks to DC Comics publisher Jim Lee, that may change. With Guy Gardner being
featured in this year's Superman film, Englehart reached out to Lee.
“I
didn’t know him up to that point, and I said, ‘Look, I’m going to be telling
this story about how you guys won’t pay us for Guy Gardner every time I’m asked
about it. Do you really want that?” They decided they didn’t, so now, all four
of us get credit. However, as Broome and Kane are dead, Engelhart is uncertain
whether he and Staton will receive all the royalties or only half, with the
other half reverting to DC Comics.
Though
hesitant to say Marvel Comics cares about its creators, Englehart feels he’s
been well treated. “With Marvel, it’s a flat rate,” he explains. “If Shang-Chi
shows up in a movie, I get a certain amount of money. With DC characters, it’s
always a percentage of the gross of the thing, so it’s to be determined with
Guy Gardner.”
Englehart
is hopeful that 40 years of DC Comics disavowing his contribution to Guy
Gardner has come to an end, thanks to Jim Lee.         
      
      
         |  DC Comics publisher Jim Lee
 | 
      
         
      
   
   
 “He had to go – apparently they
have a thing called the Nerd Court, which are the guys who determine the
direction of DC, and by his own admission Jim had to maneuver that to get it to
happen.”
The experience reinforces Englehart understanding that between
DC and Marvel, DC’s culture is more corporate, beholden to its investors to
save money wherever possible. “DC, to me has always been a corporation that has hired people to
produce content for them. They may have enjoyed their work and had pride in it,
but DC’s approach was always, ‘We’re a corporation and we’re buying work from
you guys.’ I don’t think Jim Lee epitomizes that but I have a feeling there’s a
group of people there who still do,” says Englehart. “Jim seems like a good guy.”